Each year, I undertake the task of crafting a fresh visual social media campaign for my client. This comprehensive campaign includes engaging social media content designed to promote our members and showcase the diverse range of services we offer. Over the course of the year, I produce and schedule over 140 social media posts, meticulously planning and organizing them into a yearly calendar for seamless execution.
To ensure relevancy and resonance, I update the social media posts once a month, keeping the content dynamic and aligned with current trends and developments. It is crucial to maintain consistency with the company’s brand colors, ensuring that each post adheres to the established visual identity. This commitment to brand consistency not only reinforces our identity but also helps in fostering brand recognition and loyalty among our audience.